
WNC: A Region Forges Ahead with Economic Resilience and Landmark Development
WNC -- Western North Carolina’s business landscape is currently characterized by a powerful blend of recovery, strategic investment, and a forward-looking vision for growth.
Despite the ongoing challenges presented by Hurricane Helene’s lasting impact, the region’s economic pulse remains strong, underscored by significant state recognition and transformative local projects.
Just recently, North Carolina was once again crowned the #1 state for business by CNBC for the third time in the last four years. This consistent top ranking is a testament to the state's robust economy, skilled workforce, and an environment highly conducive to business growth. Governor Josh Stein has highlighted the state's impressive momentum, with nearly $17 billion in new capital investment and over 20,000 new jobs created across North Carolina since January, directly contributing to the positive economic climate felt here in the mountains.
The Saluda Grade Trail: A Historic Path Paved for Future Prosperity
One of the most anticipated and impactful developments on the horizon for Western North Carolina is the Saluda Grade Trail project. This monumental undertaking will transform the historic, 31.5-mile rail corridor – once home to the steepest standard-gauge mainline railroad in the United States – into a multi-use trail for walking, running, and biking.
A significant milestone was achieved on June 17, 2025, when the Saluda Grade Trails Conservancy, a coalition involving Conserving Carolina (NC lead), PAL: Play, Advocate, Live Well (SC lead), and Upstate Forever, officially purchased the rail corridor from Norfolk Southern. This $28.5 million acquisition, funded by state appropriations and private donations, secures the path for this ambitious project.
The trail will begin in Inman, South Carolina, and wind its way through Campobello, Landrum, Tryon, Saluda, and finally reach Zirconia, North Carolina, near Hendersonville. Approximately 16 miles of the trail will be situated within North Carolina, specifically in Polk and Henderson counties, making it a highly relevant and impactful development for the WNC region. While complex negotiations spanning years characterized the land acquisition, the project's progress, particularly this key purchase, did not appear to be significantly slowed down by Hurricane Helene. The project is now focused on detailed design, fundraising for construction, and community engagement.
The economic promise of the Saluda Grade Trail is substantial. A 2024 economic impact study by Clemson University projected a remarkable $240 million benefit to local economies in its first twelve years alone. This will manifest in various ways across the involved communities:
Saluda (Polk County): As a direct access point on the historic grade, Saluda is poised for significant revitalization. Increased foot traffic will boost existing businesses like restaurants, shops, and lodging, while also encouraging new ventures and enhancing the town's unique character as a mountain destination.
Tryon (Polk County): This charming town will also experience increased visitor numbers, invigorating its downtown retail, dining, and hospitality sectors. The trail will offer a new recreational draw for both residents and tourists, potentially attracting businesses catering to trail users.
Zirconia (Henderson County, near Hendersonville): As the North Carolina terminus, Zirconia and the broader Hendersonville area will serve as key gateways for trail users. This is expected to drive demand for local services such as parking, food, and lodging, and encourage visitors to explore Hendersonville’s popular agri-tourism attractions.
Beyond direct economic activity, the trail is anticipated to create jobs, potentially increase property values, and attract new businesses and residents drawn to the enhanced quality of life and outdoor recreation opportunities. It will also foster regional connectivity, linking communities and potentially connecting to other trail systems like the future Ecusta Trail.
Comprehensive Recovery and Broader Economic Growth
The region's determination is also evident in its extensive recovery efforts post-Hurricane Helene. The Small Business Infrastructure Grant Program (SmBIZ) is crucial, with Governor Stein announcing an initial $7.3 million in grants to nine projects in communities like Morganton, Gamewell, Clyde, and Chimney Rock Village. These funds are vital for rebuilding public infrastructure that directly supports small businesses. Additionally, broader initiatives like the Western North Carolina Small Business Initiative have distributed over $55 million in direct funding to over 2,000 businesses, demonstrating significant investment in the region's recovery.
Beyond recovery, Western North Carolina continues to attract new investment:
Manufacturing Expansion: Pratt & Whitney is expanding its Asheville facility, an investment of $285 million projected to create 325 new jobs. Aeroflow Health has also opened a new, expanded fulfillment center in Arden, showcasing growth in the healthcare supply sector. Further demonstrating diversification, TMG & Haartz Solutions LLC, a new auto industry supplier, plans to create 125 jobs in Rutherford County.
Workforce Development: Efforts are underway to strengthen the workforce, exemplified by A-B Tech's partnership with Per Scholas North Carolina, offering free IT support training to address tech job vacancies.
Tourism Resilience: The "Rediscover the Unforgettable" tourism initiative is actively encouraging visitors to return and support local businesses, while Asheville Regional Airport continues to be a major hub, underscoring the region's enduring appeal.
Western North Carolina's economic narrative is one of resilience, strategic investment, and a clear path toward sustained prosperity, with projects like the Saluda Grade Trail set to become a cornerstone of its vibrant future.
WNCTimes
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